Google buys YouTube

This is going to come as a surprise to very few people. Google has confirmed a deal to buy YouTube for $US 1.65b in stock (Google shares being better than money these days).

Since the news broke, Google’s share price has jumped 2% to (a lot), by my calculations netting YouTube shareholders an additional $US 33m. That’s nice I suppose. Put ’em in the pile with the rest in case there’s any mattresses that need stuffing.

Speculation aside, this must have been in the pipeline for a long time as several new content / advertising deals accompanied the announcement. Stay tuned for some seriously cool developments.


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